Details
THINK Currency. THINK Relevancy. THINK Public Relations-- The engaging visual design of THINK Public Relations provides an introduction to the field of public relations that successfully blends theory and practice in an easy-to-read format.
KEY TOPICS: Improve Critical Thinking-Questions and cases throughout the text encourage students to think critically about public relations topics; Engage Students-An appealing visual design and real-world applications engage students in the material.
MARKET: For those interested in a visually-appealing introduction to public relations.
Additional Information
Authors | Dennis L. Wilcox,Glen T. Cameron,Bryan H. Reber,Jae-Hwa Shin |
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Barcode | 9780205857258 |
Brand | A&S SOFTSIDE 1 ECP |
Edition | 2 |
ISBN | 9780205857258 |
Publication Date | 20/07/2012 |
Publisher | Pearson Education |