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$110.84

$20.00

Marketing Management

  • ISBN: 9781292092621
  • Authors: Philip Kotler,Kevin Lane Keller
  • Edition: 15
  • Publisher: Pearson Education
  • Publication Date: 26/04/2015
ISBN 9781292092621
EDITION Global 15th Edition
PUBLISHER Pearson Education
DATE PUBLISHED 26/04/2015

$138.71

$60.00

Marketing Research: Asia-Pacific Edition

  • ISBN: 9780170369824
  • Authors: William Zikmund,Steve D'Alessandro,Hume Winzar,Ben Lowe,Barry J. Babin
  • Edition: 4
  • Publisher: Cengage Learning
  • Publication Date: 15/11/2016
ISBN 9780170369824
EDITION 4th edition
PUBLISHER Cengage Learning
DATE PUBLISHED 01 Nov 2016

$129.95

$110.97

International Marketing: An Asia-Pacific Perspective

  • ISBN: 9781488611162
  • Authors: Richard Fletcher,Heather Crawford
  • Edition: 7
  • Publisher: Pearson Education
  • Publication Date: 07/10/2016
ISBN 9781488611162
EDITION 7th Edition
PUBLISHER Pearson Education
DATE PUBLISHED 07 Oct 2016

$176.95

$104.98

McGraw-Hill Education Sw Advertising: An Imc Perspective + Cnct 4E

  • ISBN: 9781760422998

ISBN 9781760422998
EDITION 4th Edition
PUBLISHER McGraw-Hill Education
DATE PUBLISHED 18/08/2019

$134.25

$60.00

Pearson Education Consumer Behavior: Buying, Having, and Being, Global Edition

  • ISBN: 9781292318103
  • Authors: Michael R. Solomon
  • Edition: 13
  • Publisher: Pearson Education
  • Publication Date: 18/10/2019

ISBN 9781292318103
EDITION 13th Edition
PUBLISHER Pearson Education
DATE PUBLISHED 18/10/2019

$164.95

$120.00

McGraw-Hill Education International Marketing 18E

  • ISBN: 9781260547870

ISBN 9781260547870
EDITION 18th Edition
PUBLISHER McGraw-Hill
DATE PUBLISHED 12/02/2019

$159.95

$40.00

Pearson Education Marketing Research 7E: An Applied Orientation, Global Editio

  • ISBN: 9781292265636
  • Authors: Naresh K. Malhotra,Naresh Malhotra
  • Edition: 7
  • Publisher: Pearson Education
  • Publication Date: 05/03/2019

ISBN 9781292265636
EDITION 7th Edition
PUBLISHER Pearson Education
DATE PUBLISHED 05/03/2019

$106.64

$89.68

Pearson Education Customer Relationship Management 2E

  • ISBN: 9780273774952
  • Authors: Ed Peelen,Rob Beltman
  • Edition: 2
  • Publisher: Pearson Education
  • Publication Date: 29/08/2013

ISBN 9780273774952
EDITION 2nd Edition
PUBLISHER Pearson Education
DATE PUBLISHED 26/12/2013

$141.85

$92.00

Taylor & Francis Ltd How to Market Books

  • ISBN: 9781138597259
  • Authors: Alison Baverstock,Susannah Bowen
  • Edition: 6
  • Publisher: Taylor & Francis
  • Publication Date: 13/05/2019

Over five editions, How to Market Books has established itself as the standard text on marketing for both the publishing industry and the wider creative economy.

$94.99

$80.74

McGraw-Hill Education M: Advertising

  • ISBN: 9781259815942
McGraw-Hill Education M: Advertising

$97.95

$20.00

Cengage Learning Electronic Commerce

  • ISBN: 9781305867819
  • Authors: Gary Schneider,Charles McCormick,Bryant Chrzan
  • Edition: 12
  • Publisher: Course Technology ISE
  • Publication Date: 26/02/2016
The new edition offers thorough discussions of e-commerce growth in the rapidly-developing economies of China, India, and Brazil. You also examine key topics, such as social media and online marketing strategies, technology-enabled outsourcing, and online payment processing systems. New intriguing "Learning From Failure" segments help you draw important lessons from the experiences of actual companies as you review real-world e-commerce practices in action.

$194.95

$165.71

Pearson Education Marketing

  • ISBN: 9781442549425
  • Authors: Suzan Burton,Ken Deans,Linden Brown,Philip Kotler,Gary Armstrong
  • Edition: 9
  • Publisher: Pearson Education
  • Publication Date: 23/10/2012
Pearson Education Marketing

$186.95

$158.91

Routledge Introduction to Sport Marketing

  • ISBN: 9781138022966
  • Authors: Aaron C.T. Smith,Bob Stewart
  • Edition: 2
  • Publisher: Taylor & Francis
  • Publication Date: 06/01/2015

Aimed at students with little or no prior knowledge of marketing, this is an engaging introduction to key concepts and best practice in sport marketing. It outlines a step-by-step framework for effective sport marketing, from conducting market analysis and developing a strategy, to planning and implementation. Now in a fully revised and updated

$90.40

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