Pearson Education Research Methods for Business Students 9E

Pearson Education Research Methods for Business Students 9E By taking a transactional approach, the textbook will help you choose your project through critically reviewing the literature and designing your research, answering key questions such as: How do I generate a research idea and design my research? How do I review the literature critically? Why is research philosophy relevant to my research? How do I collect and analyse my data? When and what do I need to write? How can I do research virtually? Written by experts in the field, this resource guides you through developing your research skills by taking a clear, concise, and transparent approach, helping you complete and successfully present your research.