Details
Written for international business students, Contemporary International Business in the Asia-Pacific Region introduces core business concepts and comprehensively covers a range of key areas including trade and economic development, business planning and strategy development, research and marketing, and employee development in cross-cultural contexts.
Additional Information
| Authors | N/A |
|---|---|
| Brand | Cambridge University Press |
| Edition | N/A |
| ISBN | 9781108774284 |
| Publication Date | N/A |
| Publisher | N/A |





