Elsevier ebook Designing with the Mind in Mind 3E: Simple Guide to Un

Be the first to review this product

 
$70.31

sku: 9780128182031

Availability: In stock

 

Quick Overview

  • ISBN: 9780128182031
How to Access eBooks
 
 
Diaries sale Zip Pay Music Mayhem Sale
 

Details

Designing with the Mind in Mind
Simple Guide to Understanding User Interface Design Guidelines

User interface (UI) design rules and guidelines, developed by early HCI gurus and recognized throughout the field, were based on cognitive psychology (study of mental processes such as problem solving, memory, and language), and early practitioners were well informed of its tenets. But today practitioners with backgrounds in cognitive psychology are a minority, as user interface designers and developers enter the field from a wide array of disciplines. HCI practitioners today have enough experience in UI design that they have been exposed to UI design rules, but it is essential that they understand the psychological basis behind the rules in order to effectively apply them. In Designing with the Mind in Mind, best-selling author Jeff Johnson provides designers with just enough background in perceptual and cognitive psychology that UI design guidelines make intuitive sense rather than being just a list of rules to follow.

  • Provides an essential source for user interface design rules and how, when, and why to apply them
  • Arms designers with the science behind each design rule, allowing them to make informed decisions in projects, and to explain those decisions to others
  • Equips readers with the knowledge to make educated tradeoffs between competing rules, project deadlines, and budget pressures
  • Completely updated and revised, including additional coverage in such areas as persuasion, cognitive economics and decision making, emotions, trust, habit formation, and speech UIs

Write Your Own Review

Only registered users can write reviews. Please, log in or register

Additional Information

Authors N/A
Brand Elsevier
Edition N/A
ISBN 9780128182031
Publication Date N/A
Publisher N/A