Details
Filled with both classic and contemporary examples and a variety of engaging stories, Organizational Communication teaches students how to apply theory in diverse real-world contexts including government, small and family-run businesses, nonprofit organizations, and entrepreneurial ventures. This book presents the increasingly global and mediated nature of communication in organizations, resulting in a highly readable and engaging introduction to the field. KEY FEATURES * Case studies in every chapter bring organizational communication stories, dilemmas, and theories to life * A focus on organizational behavior is infused throughout the text to help students see the content from a business-management perspective * "Key Point" callouts appear in the margins throughout each chapter to focus students' attention on the most significant concepts * "Context Matters" sections at the end of each chapter show students how to apply concepts in context with plentiful real-world examples and scenarios * "The Hollywood Connection" end-of-chapter features help students apply chapter concepts to organizations depicted in popular films
Additional Information
Authors | N/A |
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Brand | Oxford University Press |
Edition | N/A |
ISBN | 9780190200466 |
Publication Date | N/A |
Publisher | N/A |