Oxford University Press ebook The International Business Environment 4E

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  • ISBN: 9780192526458
Oxford University Press ebook The International Business Environment 4E
 
 
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Oxford University Press ebook The International Business Environment 4E
The book begins by setting the global context and evaluating the idea of international industries, the world economy, and the threats and opportunities of global markets. The authors then identify the core issues faced by businesses and the dynamic socio-cultural, technological, political, legal, and ecological environments in which they operate.

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Authors N/A
Brand Oxford University Press
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ISBN 9780192526458
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